by Paul Watson | Jul 28, 2021 | General Business
Do you know the difference between shotgun marketing and permission marketing? In this post, I’ll discuss both concepts. To start, it’s worth noting that some marketers do not seem to be aware of (or care about) wasting people’s time. They are too focused...
by Paul Watson | Jul 21, 2021 | Email Marketing
Over the years, email marketing has gotten a bad rap. This may be due to information overload, the backlog of email messages that can occur, or the constant maintenance that must be done to an email account. After doing some research, however, I have become convinced...
by Paul Watson | Jul 12, 2021 | Real Estate
If you were a real estate agent in 2020, you know how difficult it was to attract new customers and build relationships at the height of the COVID-19 pandemic. And it was likely especially difficult if you had little-to-no digital presence. This is why marketing...
by Paul Watson | Jul 6, 2021 | Web Content
When I was a kid, my family had a magnet that said, “A little artist did this.” We used the magnet to hold a painting or drawing my brother and I made for them — showing it off for all to see on our refrigerator. And because the art was for Mommy and/or Daddy, the...