by Paul Watson | Jan 26, 2022 | General Business, Sales
As a small business owner, you may not consider yourself a salesperson, even though sales are a large part of the entrepreneurial game. You may even feel a tension between creating your product or service and selling it. So, how do you know if you’re capable of...
by Paul Watson | Jan 19, 2022 | Web Content
If you’re a small business owner, failure is going to be part of life. And that’s not a bad thing. The upside to failure is that it can contain valuable lessons. Such was the case when, during grad school, I released a novel, only to have it be a critical and...
by Paul Watson | Jan 12, 2022 | General Business
What do American camel riders from the 19th century have to do with small business owners? Before answering that unusual question, allow me to tell you a brief story. In his fascinating e-book, American Hippopotamus, Jon Mooallem tells the story of American camel...
by Paul Watson | Jan 5, 2022 | General Business, Social Media, Web Content
If you’re a pre-college private school educator, you likely know the challenge of getting and retaining students. I’ve learned a few things since I began helping private school educators with their social media marketing. It’s my pleasure to share them...