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What to expect when hiring a StoryBrand Guide to rewrite your homepage

What to expect when hiring a StoryBrand Guide to rewrite your homepage

by Paul Watson | Oct 25, 2024 | Messaging, StoryBrand, Web Content

In this post, I’ll outline the process that I use as a current StoryBrand Certified Guide to write/rewrite my client’s websites. I’ll also discuss how much you can expect to pay.  But first, here are some things to keep in mind if you’re thinking about hiring a...
Case Study: How messaging consulting helped Zach’s Toy Chest reduce a major disruption by 80%

Case Study: How messaging consulting helped Zach’s Toy Chest reduce a major disruption by 80%

by Paul Watson | Jun 21, 2024 | Case Study

Providing new toys for pediatric patients Kids who are going through cancer could use something to brighten their day and boost their spirits. With that in mind, Zach’s Toy Chest provides new toys for pediatric cancer patients in and around Raleigh, North Carolina. ...
Case Study: How Iron Academy increased web traffic to a revenue-generating page by over 900%

Case Study: How Iron Academy increased web traffic to a revenue-generating page by over 900%

by Paul Watson | Jan 29, 2024 | Case Study

Iron Academy is an all-male Christian school based in Raleigh, NC for grades 6-12. It’s unique, male-centered teaching philosophy along with its emphasis on instilling biblical values in its students makes Iron Academy an ideal place for many parents to send their...
Case Study: How Peter Milner Properties Saw a 229% Increase in Web Traffic

Case Study: How Peter Milner Properties Saw a 229% Increase in Web Traffic

by Paul Watson | Jan 22, 2024 | Case Study, Real Estate

Buying a house in Raleigh, NC can be incredibly difficult. Peter Milner helps walk homebuyers through the process of finding and closing on a house that his clients will love.  petermilnerproperies.com Peter Milner’s website wasn’t helping his business grow. I gave...
Case Study: How Destiny Ventures achieved an email open rate that’s over 3X the industry average

Case Study: How Destiny Ventures achieved an email open rate that’s over 3X the industry average

by Paul Watson | Jan 19, 2024 | Case Study

Too many business leaders get bogged down by the daily grind to create the space to stop, reflect, and cultivate meaningful friendships with others. Destiny Ventures is dedicated to building a community and hosting trips that help create this much-needed space. ...
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